Do You Really Need An Instagram Bot?

Just like any other social media automation tools, Instagram bots are designed to increase the performance of your account. The bots mimic real human activity and when used correctly, they allow you to interact with your customers in real time, building your trust with them.

Today, we want to look at some reasons why people and businesses use Instagram bots.

Increased Audience

Getting followers on Instagram requires more engagement and dedication. Do you have this time? Those who have automated their Instagram activities boast of reaching a wider audience within a short time. Bots are programmed to locate users within your niche and auto-follow them, increasing your exposure.  You do not need to spend a lot of time scrolling through several accounts to identify your ideal customers.

More Engaged Followers

Most people prefer using Instagram bots to buying followers because they cannot ascertain whether purchased followers are real people. Instagram bots are a sure way of getting real followers. However, you need to be careful about investing in bots that violate Instagram terms of service. Using such apps may compromise your account security, as highlighted by The Small Business Blog.


You may want to personally engage your followers all the time, but this is not possible. You need a third party app or service to accomplish tasks on your behalf so that you may concentrate on more productive marketing tactics such as sourcing for relevant content. You can actually compare a great Instagram bot to a mailing system that sends letters to several recipients at the same time.

Increased Sales

An Instagram bot can help you achieve your sales target by attracting more customers. With a large number of followers, you can effectively promote your products and close sales. If more people can see your content, then there is a high chance that some of them can become your customers.

Instant Deliverables

Once you automate your account, you will notice a tremendous increase in the number of likes, comments and follows. The people you auto-follow may decide to follow you back and you may notice an increase in your account’s activity as soon as you install the bot.

In Closing

Although a good number of Instagram users do not believe in the use of bots, the benefits are quite obvious. Once you get a good number of active followers, they will likely purchase your products and this will translate into business success. Nonetheless, you are best positioned to determine whether or not you need an Instagram bot for your business.